A New Perspective on Performance Apparel™
Vuori draws inspiration from the coastal California lifestyle—an integration of fitness, surf, sport and art. We make products that stand the test of time and hope to inspire others to live vibrant, healthy lives. A new perspective on performance apparel, Vuori is much more than a brand. It’s a way of life.
We’re committed to delivering a great experience for our customers. But Vuori’s Investment in Happiness is more than just a product guarantee. It’s our philosophy on business and life. We remain invested in the happiness of our team, our community, the natural environment and most importantly—each other. Our guiding principles are simple. We aim to make great products, be in great relationships and live extraordinary lives.
We ask all of our tier 1 suppliers to sign and adhere to the Vuori Vendor Code of Conduct, where we set forth our expectations for the fair treatment of labor, safe and healthy working conditions and strict environmental practices.
Guided by our values and the coastal California lifestyle, we’re simply Happier on a Healthy Planet. That’s why we have developed a dynamic program aimed to protect it—paving the way forward as we strive to meet our commitments through our governance, the products we create and our relationships with the natural environment and our community.
Encinitas, CA, our backyard and playground for active living, inspired the creation of Vuori. As a values-based business, we aim to prioritize great relationships, bringing together people from all walks of life to share positive, meaningful experiences.
